MINI, Material Creative and Urbis HQ

Click to enlarge
MINI, Material Creative and Urbis HQ

  Image: Nick Lemmens.

1 of 6
MINI, Material Creative and Urbis HQ

  Image: Jeff Brass

2 of 6
MINI, Material Creative and Urbis HQ

  Image: Jeff Brass

3 of 6
MINI, Material Creative and Urbis HQ

  Image: Jeff Brass

4 of 6
MINI, Material Creative and Urbis HQ

  Image: Nick Lemmens.

5 of 6
MINI, Material Creative and Urbis HQ

  Image: Jeff Brass

6 of 6

Remember those Pick your Path books from your childhood? Material Creative wanted to create a real life Pick your Path experience and with MINI recently releasing two new styles: the Roadster and the Coupe, the designers created two different adventures with the cars leading the way.

Enter the huge air-filled dome by Eventbase and you walk into an ice cave complete with an undulating roof made of white cups. Ice not your thing? Walk on past and choose the jungle adventure instead. The Roadster is breaking through bunches of bamboo while big cats look on. Start imaging all the adventures you would have and what you would do, then carry on through and then you had the opportunity to put your imagination to the test. Dress up in scarves, ice picks and skis for the ice adventure, or safari hats and animal skins if you went jungle. Pull a face or three as you pose for the Photo Booth Fun photos and take home a couple of copies of your photo strip.


More blog

Thou shalt covet

Thou shalt covet

This year’s Milan Furniture Fair brought together some of the best exponents of industrial design alongside the most innovative furniture brands.
A dance theatre must

A dance theatre must

Nederlands Dans Theater is landing on our shores for the first time next week to treat Auckland audiences to a programme of spectacular dance performances at The Civic.
Shining harbour

Shining harbour

Each year, Sydney’s iconic waterfront is turned into a kaleidoscope of light, sound and motion. Auckland-based Angus Muir Design exhibited four installations at Vivid Sydney 2016.

Most read

Interior narrative

Interior narrative

A Tasmanian home informed by the tactility and comfort of an antique book collection.
Invoking warmth: Thomas Hamel

Invoking warmth: Thomas Hamel

Thomas Hamel has been a leading eye in the international design world since his firm Thomas Hamel & Associates was established in 1990 in Sydney. Here he speaks with Justin Foote about his views on creating warm spaces and his upcoming visit to New Zealand.